Whoever said print was dead clearly wasn’t around for this five-month beast of a project. In three days, our fantastic team, including my Pinterest idols, Juco, managed to capture over thirty product looks, while also letting me jump on the trampoline between takes. Give What You Love, Love What You Give was ultimately translated in eight languages and became a global print, social, and in-store holiday campaign for Uniqlo.
I also learned that I can make GIFs, which I hesitate to tell you because I don’t want you to ask me to make them again.
